When designing a custom logo it is important for the graphic designer to understand the nature of the business and the designing needs. The Designer also know that a theme adds to the effect of the logo. They should also realize color scheme has to be perfect for the target audience. The logo of a company is the mascot of a company and often they themselves have a cartoon/animated mascot which remains in the minds of the viewer and helps them connect with the company.Since logo is the flag-bearer of business, it must reflect the true nature of business in a creative and interesting way.
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